Shopify pricing (2026): plans, costs and is it worth it?
Here is exactly what Shopify costs in 2026, plan by plan. Shopify is a e-commerce platform tool offering paid plans only; its paid tiers are summarised below from public plans current at the time of writing.
The leading hosted e-commerce platform with the deepest app ecosystem and tightly integrated payments + POS. Shopify is a paid tool, so plan to buy in once you have validated fit. Leading hosted e-commerce platform; full storefront, payments, and app ecosystem for online stores.
Plans & pricing tiers
| Plan | Price (approx.) | What's included |
|---|---|---|
| Basic | $39/mo | 25% off with annual billing |
| Shopify | $105/mo | mid-tier |
| Advanced | $399/mo | lower transaction fees |
| Plus | from $2,300/mo | enterprise, zero transaction fees |
Pricing here reflects published tiers at the time of writing; confirm current costs, billing cycle and local taxes with the vendor.
Prices verified 2026-06-28 from public vendor pricing. Plans and prices change — always confirm on the vendor's own site. No price here is guaranteed.
What you're paying for
What the paid plans put in your hands with Shopify:
- Fully hosted storefront with built-in checkout and Shopify Payments
- POS Lite included on every plan; POS Pro add-on for in-person retail
- Large app store ecosystem and multi-channel selling
- B2B foundational features available on all plans (as of April 2026); advanced B2B on Plus
- Unified online + in-person commerce on one platform
Not every feature ships on every plan; the tier table shows where each one unlocks.
Which plan to pick
Shopify is built for online stores, DTC brands and dropshippers wanting an all-in-one hosted commerce platform. For that profile the Basic plan ($39/mo) is the sensible entry, and you climb tiers only once dropshipping demands it.
Is Shopify worth it?
Paid access starts at roughly $29 per month. Most buyers focused on online stores land on the entry or mid tier; the jump to a higher plan tends to be about dropshipping rather than core features. Budget-conscious buyers should price the entry tier against competitors before deciding.
Pricing watch-outs
- Transaction fees (0.6-2.0%) when not using Shopify Payments.
- Advanced B2B and zero transaction fees gated behind Shopify Plus.
- Shopify Payments charges 2.4%-2.9% + $0.30 per transaction by plan.
- External gateway transaction fees of 0.6%-2.0% apply.
Drawn from independent reviews and the vendor's own plan details (see sources below).
Shopify keeps pricing relatively flat per tier, so the main decision is which plan's features you need rather than how heavily you'll use it.
Pricing FAQ
Does Shopify have a free plan?
Shopify is a paid tool without a standing free plan; check its site for any current trial or money-back window.
How much does Shopify cost?
Its cheapest paid plan, Basic, lists at $39/mo. Paid access starts at roughly $29 per month. The exact bill depends on billing cycle and how many seats or how much usage you need.
Is there a cheaper alternative to Shopify?
There are cheaper e-commerce platform options that cover the core job; the Shopify alternatives page lines up their entry costs for you.
Does Shopify offer custom or enterprise pricing?
Its top tier is quoted directly rather than listed, so larger teams should contact the vendor for a tailored figure; the public tiers below cover most smaller buyers.
Which Shopify plan should I choose?
For online stores, DTC brands and dropshippers wanting an all-in-one hosted commerce platform, the Basic plan ($39/mo) is the usual place to begin; only climb a tier once dropshipping genuinely calls for it.
Sources
The Shopify plan, price and feature details above are compiled from these vendor pages and independent reviews: