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Fathom Analytics review & overview

Privacy-focused, GDPR/CCPA-compliant, cookie-free Google Analytics alternative with a simple dashboard and no data sampling.

Fathom Analytics sits in the web analytics space and is most often picked for privacy, small-business. Below is a quick, no-fluff overview to help you decide if it fits.

Key facts

CategoryWeb Analytics
Pricing~$15/mo (100k pageviews) scaling by volume; 30-day free trial
Best forprivacy, small-business
Affiliate programYes — Direct (Partnero)

Who it's for

Fathom Analytics makes most sense for privacy.

Key features

What you actually get with Fathom Analytics, drawn from independent reviews and the vendor's own documentation:

Integrations

Fathom Analytics connects with WordPress, API, Webhooks and Single sign-on (higher plans).

What makes it stand out

Privacy-first analytics with built-in EU Isolation and no data sampling.

Who it's best for

Privacy-focused businesses wanting compliant, accurate analytics without GA complexity

Strengths & trade-offs

The honest balance for Fathom Analytics, from independent reviews rather than its sales page. We go deeper in the full Fathom Analytics review.

Strengths

Trade-offs

Notable facts

Concrete, checkable details rather than marketing claims:

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Sources

The features and facts above on Fathom Analytics are drawn from these independent reviews and vendor pages: