Kajabi pricing (2026): plans, costs and is it worth it?
Here is exactly what Kajabi costs in 2026, plan by plan. Kajabi sits in the all-in-one marketing space and offers a free plan, with the paid tiers laid out below from its public pricing page.
The premium all-in-one for course and membership creators who want email built into their product platform. Good news for testing: Kajabi includes a free plan, so you can try it before spending anything. All-in-one course, membership and digital product platform with built-in email marketing and funnels.
Plans & pricing tiers
| Plan | Price (approx.) | What's included |
|---|---|---|
| Kickstarter | $89/mo ($71 annual) | 1 product, 250 contacts; pulled from public page Jan 2026 |
| Basic | $179/mo ($143 annual) | 3 products, 10,000 contacts, 0% transaction fees |
| Growth | $249/mo ($199 annual) | advanced automations, affiliate program, 24/7 support |
| Pro | $499/mo ($399 annual) | custom code editor, 100k contacts, 20k active customers |
Figures are compiled from public plans and independent reviews; treat them as a guide and verify live pricing with the vendor.
Prices verified 2026-06-28 from public vendor pricing. Plans and prices change — always confirm on the vendor's own site. No price here is guaranteed.
What you're paying for
The capabilities you are paying for with Kajabi include:
- All-in-one course, membership and digital-product platform
- Built-in email marketing and automations
- Sales funnels (pipelines) and checkout
- Website and landing page builder
- Coaching, communities and podcasting tools
Which capabilities land on which plan depends on the tier, so use the table above to match features to budget.
Which plan to pick
Kajabi is built for course creators, coaches and digital-product sellers who want one platform for content, email and checkout. That points most buyers to the Kickstarter plan ($89/mo ($71 annual)) as a starting point, with a step up only when digital product businesses forces it.
Is Kajabi worth it?
Paid access starts at roughly $89 per month. If course and membership creators is your goal, start low: the cheapest paid tier covers it for most users, and digital product businesses is what eventually pushes you up a level. Because there is a free plan, you can validate fit before paying anything. Budget-conscious buyers should price the entry tier against competitors before deciding.
Pricing watch-outs
- Expensive: entry plan ~$89/mo, no free plan.
- Contact and product limits on lower tiers.
- No free plan; 30-day free trial; annual billing saves ~20%.
- 0% transaction fees on all plans.
Drawn from independent reviews and the vendor's own plan details (see sources below).
With Kajabi, cost is driven more by the plan you choose than by raw usage, which makes budgeting simpler than with seat- or usage-metered tools.
Pricing FAQ
Does Kajabi have a free plan?
Yes — Kajabi offers a free plan or free tier, so you can start without paying. Paid tiers add capacity and advanced features.
How much does Kajabi cost?
Its cheapest paid plan, Kickstarter, lists at $89/mo ($71 annual). Paid access starts at roughly $89 per month. The exact bill depends on billing cycle and how many seats or how much usage you need.
Is there a cheaper alternative to Kajabi?
Yes — several all-in-one marketing tools do the same job at lower entry prices; our Kajabi alternatives roundup compares them side by side.
Is Kajabi worth the price for course and membership creators?
For course and membership creators it generally earns its cost at the entry tier; if that's only a side need, weigh it against a cheaper specialist first.
Which Kajabi plan should I choose?
For course creators, coaches and digital-product sellers who want one platform for content, email and checkout, the Kickstarter plan ($89/mo ($71 annual)) is the usual place to begin; only climb a tier once digital product businesses genuinely calls for it.
Sources
The Kajabi plan, price and feature details above are compiled from these vendor pages and independent reviews: